Your Targeted Email Campaign Eight Key Drivers for Success


The goal of all marketing is to attract interest in, build desire for, and generate sales of your products or services. Email marketing is a perfect medium to pick up where other marketing leaves off. Email marketing is still one of the most cost effective ways to contact prospects and customers. It’s far cheaper than […]

Your Biggest Mistake in Measuring Social Media Success

by Mike Fleming You think social media is a channel that it’s not, because you want it to be.  All those people right there for the taking with all their interests laid out for you in their profiles.  All that talk that lets you know what they’re thinking.  It seems like the perfect place to […]

Your Story Creates Success

Have you ever said to yourself, “It’s of no use to continue” upon not being able to create the right connection with your prospect? Often, an excuse will be created as to why the effort to continue will not be worthwhile. And, on occasion, the potential buyer will yell at the salesperson, “Get out of […]

Where Success is Really Hidden

Not all successful people are happy. Some successful people are stressed out, miserable, angry, frustrated, depressed and lonely. They are barely able to get up in the morning. They trudge through the day. They might as well be breaking rocks on a chain gang in a 110-degree heat, with no water breaks. Their health is […]

Recipe For Success: Love What You Do!

I have been in the small business world for several decades as an educator, sales professional, entrepreneur. At many points, we face challenge, failure, triumph and success. One driver of perseverance, I have observed in those that endure and thrive, is a passion and deep belief in what they do, what their calling is and […]

7 Content Curation Tips for Personal Branding Success

I’d like to share 7 simple content curation tips for personal branding success, based on a recently-introduced feature on one of my favorite blogs. As I wrote Author’s Journey blog post a few weeks, content curation can be a powerful tool for personal brand building and corporate branding. Content curation can save you time while helping you and […]

Hard Business Lessons Teach Success

“It was a horrible experience! I may not be cut out for this – should I quit?” Especially in the early years of getting business up and running, we instead feel more like simply running. But upon careful examination much may be learned. It is those who are willing to admit their errors and examine […]

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